Jan 17, 2012
Aderra worked hard in 2011 to bring new Media to the Masses
Doing a quick yearend wrap up and I am amazed at what we did that worked at concerts this year. Aderra Media teams delivered concert recordings to hundreds of thousands of fans and they simply worked hard to make the best experience possible. While other download scam companies ripoff artists, Aderra makes them money on the road.
Jan 6, 2012
2011Recap
I didn't post much during the last half of 2011 as I got a little too busy at Aderra. I finished the year even more strongly convinced that DIY Direct to Fan is a limited route to success for most artists. Performers, producers and songwriters put their 10,000 hours into honing their craft NOT becoming marketing experts. So why take on a bunch tasks you're not skilled at?
Spend 2012 working on this:
Spend 2012 working on this:
- Write great songs
- Practice performing those tunes live
- TOUR
- Make friends with other acts
- CDs are for old people, don't waste your time and money making them
- Forget about record labels, they'll find you when you're ready
- TOUR MORE
Sep 23, 2011
Zoe Keating explains how Spotify treats Indie artists unfairly
This speaks for itself. Zoe Keating, independent avant garde cellist, writes about the disparities between how Spotify deals with major labels and independents.
Read Here
Jun 25, 2011
Help Family of the Year retrieve their stolen gear!
Family of the Year's van was stolen in L.A. with all of their gear and merch. They posted pics and details on their blog, hopefully some one will spot some of this stuff.
Details HERE
Details HERE
Apr 23, 2011
Berklee Today Article - The Demise of the Music Business?
Berklee Today, a magazine published by the Berklee College of Music in Boston, ran an article about the current state of the music business in 2011. A big thank you to Eric jensen for including me in his overview! Also interviewed was Eric Garland from Big Champagne.
Read the article HERE.
Read the article HERE.
Apr 21, 2011
Feb 15, 2011
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